New Ballet
RocketFuel partnered with New Ballet to design and develop a site which reflected their mission, which is to reach out to inner city schools, while also demonstrating their expertise and ability in professionally training students. The main challenge with this project was to successfully blend the professional aspect of their training program with the focus on the student.
Founded in 2001, The New Ballet Ensemble and School is a Community School of the Arts and Arts Education program with a professional performing ensemble. Unique to Memphis and to communities across America, New Ballet is a bridge-building Arts training organization that serves youth from every corner of the city and in its entirety. Children and adults come together on a daily basis in an arts space where the common denominator is excellence and innovation in dance. The bridges that we build in the process remain a principle focus of the organization’s leadership.
