The Rocket Blog

Meet RocketFuel's 2016 Starting Lineup
By Katie Mars on Jan 29, 2016

We've snagged some pretty stellar recruits at RocketFuel over the last few months, so we thought we should introduce them in the least RocketFuel way possible - with a sports themed blog! So turn up those Jock Jams, stretch those quads, and get to know our 2016 RocketFuel rookies.

Our Top Geek Gifts of 2015
By Tonya Thompson on Dec 8, 2015

We don't hide our geekdom here at RocketFuel and neither should you, which is why we've put together this cool geek wish list for the holidays. Whether it's for that impossible-to-buy-for person on your shopping list or your own request to Santa, you will definitely find something here to make your holidays (or someone else's holidays) full of intellectually clever cheer.

Happy Holidays from our RocketFuel family to yours!

‘Tis the Season for Giving Back to Some Great Memphis-area Nonprofits
By on Dec 1, 2015

Since today is Giving Tuesday (#givingtuesday), we’d like to showcase some of our nonprofit clients who are doing a great job giving back to our community through their service and philanthropy.  These organizations have changed hundreds of lives, and we hope you can be a part of their work by donating your time or money this holiday season. 

Memphis Music Initiative Site Launch
By Tonya Thompson on Nov 23, 2015

We enjoy building websites and helping all of our clients with their marketing goals, but there are some projects that really inspire us because they embody all the things we love so much about Memphis. is one such project.  


Using Online Reviews to Boost Your Local SEO Strategy
By Tonya Thompson and Lindsey Butler on Oct 30, 2015

If you’re not harnessing the power of online reviews to promote your business, then you’re doing it wrong. Marketing research consistently proves reviews can boost your ability to build a broader customer base and more prominent online presence. For example, a recent study conducted by Nielsen’s Smartphone Analytics Panel revealed that mobile users cite good reviews as one of the top 3 key factors in choosing which restaurants get their business.

6 Tips for Getting the Most Out of Your Social Media Reach
By Katie Mars and Tonya Thompson on Oct 13, 2015

While estimates vary across studies, some experts claim that social media drives up to 31% of overall traffic to a website. Obviously these numbers change based on industry, but the point is – your social media content works a lot harder than you might think it does. So how do you optimize your social media content to attract as many people as possible to your website? Here are a few suggestions from our social media expert at RocketFuel: 

Is Your Website Boring? Find Out in Three Simple Steps
By Tonya Thompson on Oct 2, 2015

We’ve all seen those websites – you know, the ones with a template design from the 90s and copy that reads like a Russian novel.  In a digital age where online marketing surpasses traditional marketing in effectiveness and cost savings, unfurling your marketing strategy from the starting point of a boring, out-of-date website is the equivalent to sailing out to sea in a rickety, old boat.  You might make it. Then again, your competitors are likely in better, faster transports, so if you want to compete, you need a website that can keep up.  

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