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Our Top Geek Gifts of 2015
By Tonya Thompson on Dec 8, 2015

We don't hide our geekdom here at RocketFuel and neither should you, which is why we've put together this cool geek wish list for the holidays. Whether it's for that impossible-to-buy-for person on your shopping list or your own request to Santa, you will definitely find something here to make your holidays (or someone else's holidays) full of intellectually clever cheer.

Happy Holidays from our RocketFuel family to yours!

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Memphis Music Initiative Site Launch
By Tonya Thompson on Nov 23, 2015

We enjoy building websites and helping all of our clients with their marketing goals, but there are some projects that really inspire us because they embody all the things we love so much about Memphis.  MemphisMusicInitiative.org is one such project.  

 

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Using Online Reviews to Boost Your Local SEO Strategy
By Lindsey Butler and Tonya Thompson on Oct 30, 2015

If you’re not harnessing the power of online reviews to promote your business, then you’re doing it wrong. Marketing research consistently proves reviews can boost your ability to build a broader customer base and more prominent online presence. For example, a recent study conducted by Nielsen’s Smartphone Analytics Panel revealed that mobile users cite good reviews as one of the top 3 key factors in choosing which restaurants get their business.

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6 Tips for Getting the Most Out of Your Social Media Reach
By Katie Mars and Tonya Thompson on Oct 13, 2015

While estimates vary across studies, some experts claim that social media drives up to 31% of overall traffic to a website. Obviously these numbers change based on industry, but the point is – your social media content works a lot harder than you might think it does. So how do you optimize your social media content to attract as many people as possible to your website? Here are a few suggestions from our social media expert at RocketFuel: 

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Is Your Website Boring? Find Out in Three Simple Steps
By Tonya Thompson on Oct 2, 2015

We’ve all seen those websites – you know, the ones with a template design from the 90s and copy that reads like a Russian novel.  In a digital age where online marketing surpasses traditional marketing in effectiveness and cost savings, unfurling your marketing strategy from the starting point of a boring, out-of-date website is the equivalent to sailing out to sea in a rickety, old boat.  You might make it. Then again, your competitors are likely in better, faster transports, so if you want to compete, you need a website that can keep up.  

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'Get Down Memphis' Site Launch
By Tonya Thompson on Sep 8, 2015

We’re exited to announce the launch of a website that encompasses so much of what we love about Memphis, and why we are proud to be a part of this thriving and historically creative community.  As a one-stop directory compiled by the Downtown Memphis Commission, ‘Get Down Memphis’ helps visitors and locals alike easily navigate the many residential options, parking garages, events, hotels, top-rated restaurants, and world-famous clubs that downtown Memphis has to offer.  

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