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WORK
- Tioga
- Memphis In May
- Cook Systems
- Homewood Suites by Hilton
- Steel•Tek
- Indie Memphis
- Friends of the Fairgrounds
- Tech901
- Sports Floors
- FBSciences
- Grace St. Luke's Episcopal School
- Bodock
- West Cancer Center
- Operation Broken Silence
- ArtsMemphis
- Community Foundation of Greater Memphis/Give 365
- Trophy Box
- Theraplex
- ATC Fitness
- Summit Truck Group
- Restore Medical
- Mosaik Solutions
- Memphis Bar Association
- LRK
- Marston Group
- Butler Sevier Hinsley & Reid PLLC
- Independent Presbyterian Church
- Services
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THE CLIENT
Bodock is a holding company that utilizes its capital, guidance and technology to serve and support operating businesses. The Bodock family currently comprises Adams Keegan, The James Group, Staff Line and Level Professional Services.
THE CHALLENGE
Bodock sought our help in establishing a brand identity that would complement its existing portfolio of businesses, while also distinguishing itself as an independent enterprise, primed for future growth.
Bodock is another name for the Osage Orange heartwood, a North American timber lauded for being durable, flexible and resistant to decay - all characteristics that define the client’s approach to business development. We focused on crafting a visual identity that fused all of these traits in a thoughtful, enduring way.
